Category Archives: Online marketing

Pokémon Go Marketing and The Future

Previously this month, Niantic Inc. (previously an internal start-up at Google) released Pokémon Go-- a free-to-play, location-based increased reality mobile game-- sparking a…
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Can Any Inbound Linking Hurt My Ranking?

The answer is simple - inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were…
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The Importance of Anchor Text in Back-links

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When…
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